Case Study | Swimming App

Swim more , swim better, swim with your friends

Swim more , swim better, swim with your friends

Swim more , swim better, swim with your friends

Swimo is a swimming app aimed at young people aged 16-24 that are not into group sports or heavy lifting activities but want to either improve or start on their swimming training journey.

Swimo is a swimming app aimed at young people aged 16-24 that are not into group sports or heavy lifting activities but want to either improve or start on their swimming training journey.

Swimo is a swimming app aimed at young people aged 16-24 that are not into group sports or heavy lifting activities but want to either improve or start on their swimming training journey.

Discovery

The Mental Game

Swimming is a mental sport where people build motivation to workout and compete without physical contact or the ability to see or hear opponents.

Motivation

Process

The Deep Dive

The process involved analyzing the psychology of swimmers and generating ideas through competitive analysis, feature planning, and UI/UX drafts. The final output was designed to meet all requirements.

Process

User Flows

The user flow began by identifying the main goal of users - to get motivated to swim - and designing a program and tracking progress through a seamless wearable app design.

Design Process

Intiall Sketches

Iconograpy

Design Elements

Design Elements

Typography

Londrina Solid

Londrina Solid

a
a
a
a

Thin | Light | Regular | Black

Design Process

Design Output

Say “hello” to swimo app, a swimming performance tracking app that helps swimmers: plan their workouts, keep motivated, monitor their performance, and compete with others.

Ready to swim?
Select a workout on your phone

Design

Onboarding

Onboarding is designed to highlight the product's branding and feature the core functions to get the user's attention and incentivize them to explore the app better.

Design

Start Swimming

I designed the app's core function, which is starting a workout, to be accessible from the home screen with a simple process of choosing from presets or customizing your workout.

Design

Wearable Integration

The workout experience is desinged to have integration and multiple control option for the user. Users can start their workouts and montor their activity using the ios or watchos apps.

GO!
Pause
End Workout
9:41
minutes
Calories
9:41
101 m
03.28
348
General Swim

Design

Activity & Community

The workout experience is desinged to have integration and multiple control option for the user. Users can start their workouts and montor their activity using the ios or watchos apps.